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Media

Sophisticated tools, powerful analytics, and deep insights can help you better assess, understand, and manage risks, thereby providing greater protection for your business.
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For communications, media, and technology (CMT) companies, risk management can be challenging, simply because the stakes are so high. Multiple client business functions rely on the services you provide.

Success hinges on the ability to seize opportunities afforded by innovation in a rapidly-changing marketplace – while managing the risks. Data breaches and other cyber risks are growing. Media liability claims proliferate as new formats and distribution channels appear.  Supply chain bottle-necks threaten the global flow of hardware, software, and raw materials. And convergence and collaboration – both between and within sectors – are reshaping the landscape.

Marsh can help you understand and manage these risks using some of the industry’s leading risk assessment tools, data, analytics, and technology. With these tools and one of the CMT sector’s most comprehensive claims database, we quantify and prioritise exposures, helping to educate insurers, then customise coverage to align with your organisation’s risk profile. And, with one of the largest CMT practices in the industry, we have the knowledge of the sector to provide acute insights that help you grow with confidence.

The results: A clearer understanding of your risk management programme, optimised operational costs, and decreased volatility.

Related insights

Media organizations are particularly vulnerable to accusations of libel and slander, intellectual property infringement, and violations of programming regulations. There can be significant costs involved with retaining legal counsel and defending one’s organization (or oneself) against these claims, often well into the tens of millions.

To protect your interests, it is a good idea to consider investing in a broad media liability insurance policy, tailored specifically to the risks and needs of your organization and your contributors such as advertising agencies, producers, authors and publishers, broadcasters, bloggers, and social media influencers.

Media liability insurance is a type of errors and omissions (E&O) policy specially designed for media organizations. Unlike the E&O insurance seen in industries like banking and finance, media liability insurance specifically insures media outlets against claims of defamation, invasion of privacy, copyright infringement, plagiarism, intentional torts, and more.

This coverage is typically purchased by authors and publishers (including online bloggers and social media influencers), broadcasters, advertising agencies, and anyone else who creates or distributes media content. It can be tailored to insure media professionals for liability on a wide range of media platforms, which is especially helpful given the many ways information is disseminated today, from newspapers, television news shows, and podcasts to Facebook, Instagram, TikTok, and Twitter.

Depending on the business structure of your media organization, there are a number of other types of insurance that might be helpful. These can include property insurance, general liability coverage, umbrella and excess liability coverage, technology E&O, plans covering commuting and transportation risk (if employees are traveling for stories or events), commercial auto coverage, and workers’ compensation (where applicable). Multinational coverages may also be required for risks related to employees traveling out of the country for work.

Because the nature of media content creation can be quite variable and diverse, it is important to work with a trusted advisor such as Marsh to understand your risk exposures and create a plan for managing them.

Having access to experienced risk management advisors can help media firms protect themselves from unintended situations that may prove financially devastating or highly damaging to their reputation. Risk managers in the media sector should have strong, up-to-date industry knowledge as well as an established network of connections to reach out to on behalf of their business leaders, contributors, or clients.

Because media is evolving at a rapid pace, it is beneficial to have the input of advisors, such as Marsh, who are familiar with industry trends and can help identify previously unrecognized exposures as well as opportunities to manage risk more effectively.